Ford Ikon Vehicles have experienced a considerable decrease in their selling price recently. This model has gone through a strong reduction in its selling price.
The selling price for Ford Ikon cars has had a strong depreciation during the last 6 months we have studied. The average price in October was of ₦ 300,000. This price hardly went through any changes and remained at ₦ 300,000 during November. The following two months the selling price went through a strong reduction of -100 % compared to the previous two months studied. In the last two months, the price has gone through a strong devaluation of -100 % compared to the 4 previous average values going down from ₦ 150,000 to .